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Pricing & Margin Calculator

Are your prices actually profitable?

Enter your services — price, time and product cost — and see the real gross margin on each one, live and colour-coded. It costs the labour properly (the part most menus quietly miss), and adds up the profit you're leaving on the table.

$47.50/hr

The loaded rate adds your on-costs to the base wage — superannuation, annual & personal leave, leave loading and the like — so labour is costed at what an hour really costs you, not just the wage.

≥ 65% — Healthy55–65% — Borderline< 55% — Below targetGM = (Price ex GST − Product − Labour) ÷ Price ex GST
ServicePrice
(inc GST)
MinsProduct
cost
Per
week
Profit
/ service
Annual
profit
Gross
margin
1$71.47$92,90665.5%
2$111.73$69,72173.2%
3$149.71$62,27773.2%
4$216.01$56,16372.7%
5$161.60$50,42074.7%
6$25.03$13,01362.6%
7$246.64$25,65067.8%
8$25.60$10,64956.3%
9$44.25$23,01063.2%
10
Totals (priced rows)$7,765.58/wk$403,810
Services analysed
9
with a valid price
Avg gross margin
67.7%
across your menu
Healthy services
6
≥ 65% margin
Below target
0
< 55% margin
Profit on the table
~$7,996/year
That's the extra annual gross profit if every below-target service was lifted to a healthy 65% margin — at the volumes you entered, with costs unchanged. Underpriced services never show up on your P&L as a problem. They show up as profit that simply isn't there.

Prices include GST (10%) · True hourly cost = base wage × (1 + on-costs%) · Labour = (mins ÷ 60) × true hourly cost · Gross margin = (Price ex GST − Product − Labour) ÷ Price ex GST · Hover a red/amber margin to see the price that would hit 65%.

A working tool, not financial advice. This calculator is for illustration and education. It uses the figures you enter and the assumptions shown — check them against your own numbers, and talk to your accountant before any pricing, wage or financial decision. Shear Profit gives no tax or financial advice.

Want this done across your whole menu — properly? Run your free Profit Snapshot and we'll read your salon back to you, then show you exactly where the margin is hiding. Matt and Aaron, in your corner.

Get your free snapshot